{"id":149,"date":"2023-11-21T08:11:18","date_gmt":"2023-11-21T08:11:18","guid":{"rendered":"https:\/\/ilonageers.be\/?p=149"},"modified":"2023-11-21T08:43:53","modified_gmt":"2023-11-21T08:43:53","slug":"my-marketing-journey","status":"publish","type":"post","link":"https:\/\/ilonageers.be\/?p=149","title":{"rendered":"My marketing journey"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"149\" class=\"elementor elementor-149\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-722779d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"722779d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-828eeb6\" data-id=\"828eeb6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c02a336 elementor-widget elementor-widget-text-editor\" data-id=\"c02a336\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 20-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Ik ben Ilona Geers. Een 18-jarige student die de richting marketing- en communicatiesupport studeert aan Howest Brugge. In deze blog vertel ik mijn marketingverhaal.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd874de elementor-widget elementor-widget-heading\" data-id=\"cd874de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 20-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Mijn middelbaar<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e584c06 elementor-widget elementor-widget-text-editor\" data-id=\"e584c06\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Mijn middelbaar was voor mij een leuke maar toch wel moeilijke periode. De eerste drie jaar zat ik in het Aso de richting algemene wetenschappen en daarna economie. De eerste twee jaren ging dit goed, punten waren goed tot uitstekend. In het derde middelbaar had ik mij zwaar mispakt aan de leerstof en de moeilijkheidsgraad. Mijn punten gingen van achten en negens naar de vijf of zes. Hoe meer ik studeerde hoe minder punten ik behaalde. Ik heb toen de moed wat verloren en gewoon niet meer of zo weinig mogelijk gedaan voor school. Dit had bijna mij mijn jaar gekost. De leerkrachten zeiden dat er snel iets moest veranderen aan mijn punten ander haalde ik het volgende jaar niet.<\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b581f4a elementor-widget elementor-widget-image\" data-id=\"b581f4a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 20-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/da8c1040f5d4751fcf23be8aa1cbb9b3-300x300.jpg\" class=\"attachment-medium size-medium wp-image-152\" alt=\"\" srcset=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/da8c1040f5d4751fcf23be8aa1cbb9b3-300x300.jpg 300w, https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/da8c1040f5d4751fcf23be8aa1cbb9b3-150x150.jpg 150w, https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/da8c1040f5d4751fcf23be8aa1cbb9b3.jpg 564w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3049401 elementor-widget elementor-widget-text-editor\" data-id=\"3049401\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Toen kwam corona na vele taken en toetsen online te maken kwamen de punten weer hoger. Velen zeggen dat corona voor hen het jaar van studeren hebben verpest die van mij was hierdoor gered. Op het einde van het derde middelbaar heb ik besloten op in het vierde toch te zakken naar Tso. Vanaf het vierde tot het zesde heb ik dan Sociaal-Technische wetenschappen gedaan (STW). Hier gingen de punten weer wat omhoog, de leerstof was makkelijker en ik had wat meer vrijheid. Het zesde jaar was voor mij een grote stress omdat ik heel lang niet wist wat ik wou doen het jaar erna.\u00a0<\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce8a122 elementor-widget elementor-widget-heading\" data-id=\"ce8a122\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mijn keuze voor Marketing en Communicatie\n\u201cRemenber why you started\u201d\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a587bf1 elementor-widget elementor-widget-text-editor\" data-id=\"a587bf1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Hoe ik op de keuze kwam voor deze richting ging om eerlijk te zijn niet zo heel vlot. Ik wou niet direct gaan werken maar verder studeren in Belgi\u00eb zag ik ook niet echt zitten. Wat ik namelijk wou was een tussenjaar doen in Engeland, helaas mocht dit niet. Toen dacht ik dat het een leuk idee was om pr te worden in de sportindustrie. Zonder eigenlijk te weten wat dit precies inhield ging ik kijken naar scholen richtingen die tot deze job zou leiden. Toen kwam ik op deze richting en zonder eigenlijk te weten hoe het pakket eruitzag of wat deze richting inhield. Ik schreef mij in en heb er tot nu toe nog geen spijt van. Het is niet gaan studeren in een land dat je eigenlijk echt wou maar het kan er wel mee door.\u00a0<\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed14c84 elementor-widget elementor-widget-heading\" data-id=\"ed14c84\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mijn vooruitzichten<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b165a1 elementor-widget elementor-widget-text-editor\" data-id=\"0b165a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In de volgende jaren zou ik vooral graag mijn studies afwerken en dan natuurlijk gaan werken. Het liefst zou ik graag nog steeds pr willen worden in de sportindustrie. Wat nog beter zou zij als ik dit in Engeland zou kunnen en daar verder een carri\u00e8re maken. Je zou jezelf al afvragen waarom zou je de sportindustrie kiezen? Wel in de sportwereld heb je veel keuze en zijn er veel dingen die kunnen verbeteren.\u00a0<\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4984af2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4984af2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-832494b\" data-id=\"832494b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d0701e elementor-widget elementor-widget-image\" data-id=\"2d0701e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"294\" src=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/1378ecd413460652d4b9b49073c90c47-300x294.jpg\" class=\"attachment-medium size-medium wp-image-153\" alt=\"\" srcset=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/1378ecd413460652d4b9b49073c90c47-300x294.jpg 300w, https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/1378ecd413460652d4b9b49073c90c47.jpg 564w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6f5e622\" data-id=\"6f5e622\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-51ee7f1 elementor-widget elementor-widget-image\" data-id=\"51ee7f1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"243\" height=\"300\" src=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/eec9a32eac3e55dde2be60a51d8d3cf7-243x300.jpg\" class=\"attachment-medium size-medium wp-image-154\" alt=\"\" srcset=\"https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/eec9a32eac3e55dde2be60a51d8d3cf7-243x300.jpg 243w, https:\/\/ilonageers.be\/wp-content\/uploads\/2023\/11\/eec9a32eac3e55dde2be60a51d8d3cf7.jpg 564w\" sizes=\"(max-width: 243px) 100vw, 243px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-c947f01 elementor-widget elementor-widget-text-editor\" data-id=\"c947f01\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Zo dit was het voor mijn eerste blog hopelijk hebben jullie er een beetje van genoten.<\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Ik ben Ilona Geers. Een 18-jarige student die de richting marketing- en communicatiesupport studeert aan Howest Brugge. In deze blog vertel ik mijn marketingverhaal. Mijn middelbaar Mijn middelbaar was voor mij een leuke maar toch wel moeilijke periode. De eerste drie jaar zat ik in het Aso de richting algemene wetenschappen en daarna economie. De [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-149","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>My marketing journey -<\/title>\n<meta name=\"description\" content=\"Ik ben Ilona Geers. 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